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Reducing Price Resistance - Sales Training Workshop Video

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“Your price is too high! That’s too expensive! We can’t afford that!” Sound familiar? One of the biggest challenges salespeople face today is overcoming price objection. In this workshop you’ll learn new strategies and techniques for reducing price objections when presenting your proposal. There’s a right way and a wrong way to present price! One strategy alone can help you increase your sales by 10% or more! Whether it's a good economy or not, clients will always focus on price when making a final buying decision. Learn how to condition your client early on to what your product or service is going to cost and thereby eliminating the dreaded 'sticker shock'. In this workshop, Reducing Price Resistance, you learn 10 powerful tactics and approaches for reducing price resistance when presenting your client with your proposal. You'll also learn how to 'shift' your client's price point upward and get past the "I can't afford it." objection easily.
When you're done, you'll be able to answer these Questions:
1) Do discounts really work?
2) Does the number ‘7’ in pricing (e.g., $100 to $97) increase sales?
3) Should I offer options? If so, how many?
4) How do people make buying decisions in recession?
5) How should I structure my pricing (offer) for maximum benefit?
6) Does starting with a ‘high price’ really work?
7) When should I present price in the sales process?
8) Can I block 'price' objections in a meeting?
9) Should I consolidate my prices in an offer or should I itemize them?
10) By how much can I raise my price without it affecting sales?
And a bonus question: In a competitive scenario where I have the option of presenting my products and pricing, should I go first or second?
You'll learn all this and more in this workshop!
(Format: Online Video, 1 hour 20 min.)
Note: No DVDS will be shipped., You will receive an access code to view video 24/7 as often as you like and you'll also be able to download a copy of the PowerPoint Guide, 85 pages)
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